Posts Tagged ‘Twitter’
How and Why People Share
This little survey has a couple of fascinating things about it. The headline says “Email Still Tops Facebook for Keeping in Touch,” pointing out that only among the 18 to 24 year old cohort do more people use Facebook to share information than email. That’s like saying more people drive a Honda Civic than fly. [...]
Industry Tweeting @goldstarjim
So after about a year and a half of managing and running the @goldstar Twitter account, I’m making a change. The problem was that @goldstar is the one that Goldstar members were going to and there were often things that I wanted to say that were more like what we talk about here on the [...]
True Twitter Stories: Behind the Tweet
I’m being a little silly with the title, but I thought I’d tell you a little story about how Twitter, social media, and really, this whole Internet thing can work to bring you closer to your customers. What I’m going to talk about isn’t a big thing, but it’s an illustration of the difference between [...]
Frank Eliason Coming Up on Live 2.0 and What About Web 3.0?
I was honored to get a chance to speak with Frank Eliason (of Comcast Cares and @comcast fame). Our conversation will be in next month’s long-awaited Customer Service Edition of Live 2.0. Today, Frank is talking about Seth Godin’s new book Linchpin and about whether Social Media in itself is a fundamental shift in customer [...]
Twitter: The Most Successful Website Ever that Only Kinda Works
If you use Twitter today, you know what I mean. It goes down frequently, often in the middle of a session for just a few seconds. Today, it’s up, but tweets are in a time warp, stuck 3 or 4 hours ago and not updating properly. Often, you click on a button and the progress [...]
Leading the Culture
I used a phrase the other day that I think is very important to understand. I said that live entertainment had the chance to “lead the culture.” Greg Sandow uses the phrase “gravitational pull” to describe what happens when something is highly relevant in the world. People are naturally drawn to it, as though by [...]
“Free” and the Insidious Influence of the Underpants Gnomes
If you’ve been reading this site for the last few days, you know that I’ve tilted a bit at the windmill that is Chris Anderson’s recent work. Specifically, I talked about the Long Tail and the danger of taking the elegant and appealing concept of the Long Tail and trying to apply it to, you [...]
Are You Really a Permission Marketer?
I promised yesterday that I’d introduce you to the High Priest of how to “earn” the loyalty of potential customers versus trying to “own” them. (BTW, during this whole discussion of “owning” customers, all I can hear in my head is Lesley Gore singing “You Don’t Own Me.” Or the Blow Monkeys, if you prefer.) [...]
Live 2.0 Edition 4: The New Media Edition
The Only Thing You Ever Need to Know about Every New Medium that Ever Appears by Jim McCarthy
What Should Venues Do with the Creation of Audio/Visual Content? Q&A with Greg Sandow
How Should Venues Use Blogs? or The Importance of Being a Blogger by John Glass
Wolf Trap and Live 2.0: How One Arts Organization is Embracing New Media by Chris Guerre
What Can Twitter Do For You? Three Arts Organizations Have the Answer by Danforth France
Edition 4 Out Tomorrow
Stay tuned tomorrow for Edition 4 of Live 2.0, the New Media Edition. It’s another good one, with the Wall Street Journal’s Greg Sandow, an exploration of how Twitter is being used by different live entertainment organizations, and a piece by me called “The only thing you’ll ever need to know about every new medium [...]
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