By Jim McCarthy Sep 30, 2009 0 comments

Will You Nurture Fear or Dreams?

I crow a lot about Cirque Du Soleil here (and yes, Goldstar works with Cirque Du Soleil extensively, which reminds me that it’s probably time again to issue my All-Purpose Disclaimer: the company I run, Goldstar, works with many of the organizations I talk about.  In fact, it’s easiest if you just assume that we work with every organization I talk about, which is pretty much true.)

And I would go so far as to say that Cirque Du Soleil was one of the first organizations living in the Live 2.0 era.  They got it long before the rest of the world, and clearly, they are reaping the benefits of that now.

I mention it because Cirque Du Soleil founder Guy LaLiberte is heading to the International Space Station today.  Here’s what he had to say:

“I was only 10 years old when the first man put his foot on the moon. I was in summer camp and I was watching that on a black-and-white TV. And for me, it nurtured not the dream of going in space, but it nurtured the understanding and the belief that fairy tales are possible to live.”

My comment: I wish everyone in the industry felt that way.  What dream is your organization helping people grow?  It couldn’t hurt to think bigger about that, could it?

Asked if he was scared to fly into space, Guy said this:

“I’m not scared of anything up there.  That question’s been asked many, many times,” he said. “As you know, I’m not a professional, but the one question you have to answer is if you will nurture fear or not?”

My comment: That’s a good question.  Are you going to nurture fear or not?

Is your live organization nurturing fear of the future or of change or is it helping your audience create dreams they can live into?

Bon Voyage, Guy!  And thank you very much for your example!

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