By Jim McCarthy Feb 25, 2012 0 comments

TEDxBroadway Videos-Session 3

(Session 1 and Session 2 also available.)

We started session 3 with Vince Gassetto, the Principal of Middle School 343 in the Bronx, who brought his whole school to Spider-Man: Turn Off the Dark a few weeks before. A truly moving moment:

Juan Enriquez, who has appeared on the TED stage several times, talked about the future of the life sciences and the importance of telling the resulting stories well:

Joseph Craig of Entertainment Research and Marketing talks about the demographics of Broadway and a comparison to Las Vegas:

Greg Mosher, formerly director of Lincoln Center, talks about the fallacy of thinking like a turkey the week before Thanksgiving:

And Joe Iconis and his musical family brought the day to a rousing close:

And that was that. A long and rewarding day of presentations!

(Shortcut to Session 1 and Session 2.)

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