Archive for June, 2010
Group Sales is Dead
The following post is by Trevor O’Donnell, whose thoughts I’m happy to share with the Live 2.0 readership. Six years ago I wrote a book called Group Sales for Arts and Entertainment: The Myths, The Markets, The Methods. If someone asked me to update or revise it today, I wouldn’t. It’s an irrelevant book about [...]
Does Opera Need New Audience?
Anne Midgette of the Washington Post published an interesting piece today about the future of American opera. Here’s a key tidbit: “American opera is at a crossroads. A production of a new work at a large house costs millions of dollars — hundreds of thousands in commissioning fees alone. It’s a lot to spend on [...]
You Won’t Find the Future By Polishing the Past
As I mentioned the other day, it’s looking like a difficult summer for the folks who make money selling and performing concerts. Typical of the commentary is this piece” in the New York Post, which I’ll excerpt a bit of below: “Some are blaming the low demand for tickets on the weak economy and prices [...]
The War of Attrition
Via Thomas Cott, I came across this terrific piece from Rick Lester this morning. Here’s the key tidbit: “Despite the eternal instinct to lay the arts community problem on a lack of “new audiences,” this is simply not the case. The number of new people entering the arts ecosystem each year is enormous. During our [...]
There’s No Such Thing as the “Concert Business”
At the risk of being redundant, I feel it’s important to cover this ground again. There’s no such thing as the “concert business.” As you might know, Live Nation recently canceled about 200 shows. (UPDATE: apparently the number of cancellations is in dispute. Live Nation says it’s “comparable to past years” and other disagree. Just [...]
“Discounting Silliness” Presentation Now Live
As promised, here’s a recreation of the presentation we gave at EAMC last week in Chicago. It’s a quick recap of some of the points I made in the “How Not To Discount” series. Please take a look and pass it around, though you might want to click on the little ‘expand’ button in the [...]
EAMC Conference Presentation Online Tomorrow
Last week, the Goldstar team and I went to the EAMC Conference in Chicago (more commonly known as the Arena Conference), and even though I spent most of my time either buying half-price drinks for conference attendees or covered in Silly String, it was a great week. I gave a presentation called “Discounting Silliness: A [...]
Write the CEO an Email, Get a Lawyer Letter
Wow. Here’s a tidbit from an incredible story: “… Giorgio Galante found out today [that] sending AT&T’s CEO two emails in two weeks results in a phone call from AT&T’s Executive Response Team and a warning that further emails will result in a cease and desist letter.” Now, to be fair, we don’t know what [...]
The Agony of Defeat and How to Use It
This article (via Thomas) has me thinking about some big stuff. To sum up, it’s about the National Theatre (UK) and its program to broadcast theatre productions live around the country to satellite-equipped movie theatres. That’s familiar, of course, and the Metropolitan Opera (NYC) obviously was the leader in this area starting several years ago. [...]
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Popular Articles
- Our Story, and We’re Sticking To It
- Several Non-Opinions about Ticket Pricing
- Group Sales is Dead
- “Discounting Silliness” Presentation Now Live
- How Not To Discount, A Recap
- More Pie Now!
- Change is Only Dramatic to People Used to the Current Thing
- Audience-Oriented, It’s What’s For Dinner
- The Nutcracker is Bad for Ballet like Easter is Bad for Churches
- Awaiting the Great Pumpkin, er, Great Performance
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